What is BLink?
BLink is the new face of demand-response public transportation provided by Bloomington Transit. BLink is comprised of three distinct service types: paratransit (“BTAccess”), microtransit, and late nite on-demand.
In addition to our BTAccess Paratransit services, BLink offers a direct route to and from designated stops for riders in any of the three BLink zones. No eligibility is required to use BLink microtransit. Download the BLink app from the Apple App or Google Play stores or visit book.blink.rideco.com to book your ride.
BT late-nite on demand is a partnership program with Uber and Lyft to provide discounted rides to passengers between 9pm and midnight Monday – Friday. Users can use the BLink app to book an Uber late-nite trip. For Lyft late-nite trips and to see more about the rules and parameters of the late-nite program, please visit the BT Late Nite On Demand section of the website located under the Maps & Schedules header.
For information on paratransit services and eligibility, see the BTAccess portion of the website.
How much does it cost?
BLink rides are $2 per one-way trip.
Passengers can pay on board using cash, in the BLink app with a credit card, or by purchasing a microtransit ticket on Token Transit and presenting the valid ticket to the driver upon boarding.
Passengers need to select which form of payment they will be using when they book.
Exact fare is required – drivers will not make change.
NOTE: If using a credit card in the BLink app to pay for your trip, you will be charged at the time of booking. If you cancel your trip, a refund will not be issued. You can receive ride credits in lieu of a refund that may be used for future bookings.
Hours of Operation/Service Area
BLink operates Monday through Friday from 6am to 7pm. Rides may be booked up to 24 hours in advance. Passengers may experience fewer trip options during peak travel times of 6:30-8:30am and 3:30-5pm. Plan your travel accordingly. It is recommended that critical trips, requiring a drop-off at a specific time, be made in advance.
BLink Service Area Map
A link to a map of the service area for Blink can be found HERE.
BLink microtransit does not operate on the following holidays: New Year’s Day, Memorial Day, Independence Day, Thanksgiving Day, and Christmas Day.
If these holidays fall on a Sunday, they will be observed the following Monday. Service ends by 7:30 pm on Christmas Eve and New Year’s Eve.
How to Book
BLink is operated on the RideCo booking platform. Passengers can download the mobile app by searching for “Bloomington Link” in the App Store or Google Play Store. Trips can also be booked in a web browser by visiting book.blink.rideco.com
First time users will need to register an account with a unique email and phone number that is not associated with any existing account. See the steps to register an account and book a ride HERE.
More Information
If you do not have access to the internet and need to schedule a BLink ride, call 812-336-7433 and choose option 3.
Email: [email protected]
BLink passengers have the following responsibilities:
- Paying the proper fare to the driver at the time of the trip.
- Treat BLink personnel and other passengers with respect.
- Be ready to board as soon as your vehicle arrives.
- Be at the specified pickup point to board the vehicle. It is not the drivers’ responsibility to look for the passenger in buildings or elsewhere.
- Limit “no shows” and cancellations since these affect service availability and timeliness for others. NOTE: repeated no-shows and late cancellations of booked trips may result in booking restrictions and/or denial of service.
- Obey all vehicle and service rules with respect to no eating or drinking on vehicles, no smoking on vehicles, no playing loud music, proper use of seatbelts, keeping service animals under control, not bringing oversized packages and other items, not asking the driver to attend to personal requests of the passenger such as entering their home, handling keys, medications, or running errands.
- Repeated failure to adhere to the responsibilities outlined above may result in refusal of service and possible sanctions in future use of the service.